Category Archives: Marketing for Seniors

How to Avoid Getting Scammed as You Learn

There are a few scammers on the Internet who prey on seniors attempting to learn how to build an online business. They may promise immediate success (know that there’’s no such thing) and charge you an astronomical amount of money for their courses or sure-fired methods of making money online. It’s like purchasing a frozen pizza in a box with a picture that looks like the most delectable pizza you’ve ever seen. Then, when you open the box to heat and eat it, it looks like someone […]

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What Seniors Need to Know About Working on a Computer from Home

Seniors are clamoring to learn about computers and the Internet so they can make money to supplement their retirement incomes and socialize with others. They’re part of a movement which can keep seniors working and independent for the rest of their lives barring severe health problems. If you have a computer and access to the Internet, you are already well on your way to building a home-based business. A home-based business lets seniors set their own hours and determine how much effort they want to put into […]

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Seniors Facing Financial Insecurity Turn to the ‘Net for Stability

One of the most appealing facts to seniors about the Internet is that it can supplement their retirement incomes. What seniors have saved during the most productive time of their lives just isn’t enough to retire comfortably and they’re looking for other means besides pinching pennies to make ends meet. The net offers a myriad of methods to leverage income and experience ñ and without the startup costs of most businesses or embarking on new careers. There is so much information available (including courses you can take […]

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Saving Money Versus Supplementing Your Income

Retired seniors are discovering that it’s very difficult to save money on a fixed income. Prices on everything keep rising while the income stays the same. Unless you’re independently wealthy upon retirement, you may find yourself cutting coupons and even cutting back on medical prescriptions to save money for essentials such as rent and utilities. You don’t have to live the rest of your life saving money to make ends meet. With the advent of the Internet, many opportunities are now available that have never been open […]

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Online Marketing Is Perfect for Seniors with Disabilities

A career in online marketing is perfect for seniors who may have developed disabilities along the way such as vision and hearing loss or limited mobility. Working from your computer at home lets you move and progress without hindrance from outside forces. You can virtually set up an office space at home with a computer and Internet connection and be up and running in minutes. Internet marketing businesses grow with experience, so it may take awhile to grow your business to the level you desire, but it […]

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Internet Marketing Helps Seniors Socialize on a Global Scale

The Internet has opened the world to seniors who might be limited in their ability to move around and get things done. Being alone is the number one complaint among stay-at-home seniors and depression can set in unless some level of socialization is available. Seniors who use the Internet to socialize and expand their horizons all agree that those who don’t use the net are at a serious disadvantage. The Internet offers a world of information such as seminars, webinars, chat rooms, blogs to express your opinion […]

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How Internet Marketing Gives Seniors An Edge Over Offline Jobs

Many seniors today are eager to start their own business or continue their careers even after retirement. They’re no longer content to become inactive ñ nor can most afford to completely retire. If you’re considering an offline job or business after retirement, think instead about the Internet and all the career paths it offers. More seniors are turning to the Internet because it’s profitable, you can set up your business at home and set your own hours. That gives you the ability to have cash in your […]

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Finding Your Niche as a Senior Entrepreneur

By the time you retire, you likely know what you enjoy doing. In fact, you may have become quite an expert at a particular topic such as Golf, Fishing, Cooking, Travel or Crafts. You may have also had job experience (such as security or financial) that you can turn into a money-making opportunity on the Internet. Imagine turning your lifelong passion into a profit-churning business. There are so many online options for you to become a senior entrepreneur. Blogging, affiliate marketing, creating digital courses and many more […]

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Embracing a Can Do Mindset as a Senior Entrepreneur

Its easy for seniors to get into a negative mindset that prevents them from keeping up with the world, getting things done and enjoying life to the fullest. They may think they’re too tired, too old or just don’t have the skills necessary to embrace a can do mindset. Retirement sometimes makes couch potatoes of seniors who can still make a difference, but are afraid to try. It’s true this is a fast-changing world and new skills are necessary to do almost anything ñ for the young […]

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Common Obstacles for Senior Entrepreneurs

Senior entrepreneurs often begin their online journey out of necessity. Perhaps they involuntarily lost their jobs through no fault of their own or had to retire on a savings that’s totally inadequate for today’s cost of living. There are certain challenges in building a business on the net that are unique to some seniors. One problem is that many seniors don’t know or understand the intricacies of the new computer technology. They may flounder or become discouraged as they try to learn. One danger of trying to […]

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